One family can't fix this alone. When parents unite — class by class, grade by grade — the peer pressure disappears, and our children get their childhood back. MUST unites mothers of younger classes to delay smart devices; The Club supports teens committing to a smartphone-free year. Everything you need to bring either to your school is right here.
A completely parent-run initiative where teens commit to a year without smartphones or social media — and get trips, giveaways, recognition, and a community of girls doing it together. Everything on these tabs is what we actually used, ready for you to copy.
This recording explains this entire toolbox — please watch before exploring further. (Recorded June 6, 2024)
▶ Watch the Zoom recordingTwo basics need to be in place for The Club to work in your community.
2–3 dedicated, organized, and passionate parent organizers for the grade.
All the parent emails from three years of The Club, sent by the school administration (from the school office's email address) on behalf of The Club. Copy the text, then update all highlighted details — grade, dates, links, and Zoom info — to match your initiative before sending. The commitment forms and attachments we actually used are linked at the top of each email.
Dear Parents of 7th Grade Girls,
Research has shown that excessive screen time, particularly on smartphones, can have adverse effects on our daughters' physical health, mental well-being, and social development. From disrupted sleep patterns to increased anxiety and decreased face-to-face interactions, the impacts of prolonged smartphone use are multifaceted and far-reaching. As parents, we would love to stop the trend towards ubiquitous smartphone use and near-constant screen time. However, we know the challenges inherent in doing so.
Hence, we are thrilled to introduce "The Club". As mothers who firmly believe in our daughters' resilience and capability to defy the prevailing norms of teenage smartphone ownership and social media reliance, we have initiated this entirely parent-led endeavor.
"The Club" is a completely parent-run initiative that incentivizes our girls to unplug. Through rewards such as trips, giveaways and positive encouragement, girls will have the social support to go "smartphone-free."
We invite you to consider encouraging your daughters to participate in this trailblazing initiative, in which the girls commit to not owning a smartphone with a sim card and no social media accounts for a year (May 2, 2024 – May 2, 2025).
We look forward to partnering with you to facilitate the physical, intellectual, emotional and spiritual health and well-being of our precious daughters!
Rivkah Bloom & Esti Chazanow [your names]
Dear 7th Grade Parents,
BH, the "Unplug to Recharge" initiative is off to a tremendous start! On Friday, we gave a presentation to the 7th-grade girls. They had the opportunity to express their perspectives on smartphones and social media and how these technologies influence their relationships and mental well-being. Their understanding of the purpose of the launching of this initiative and excitement about the trips and giveaways was evident as many girls turned in their signed agreements following the presentation. (Many of the girls who submitted these contracts are giving up social media to join.)
Please join us tonight at 8:00 PM so that we can present "The Club"! How can your daughter join The Club? What are the perks of being in The Club? How can you support your daughter in this endeavor?
Click here to join the Zoom Meeting [your Zoom link, Meeting ID & Passcode].
As a reminder: Once you know your daughter is ready to commit to joining The Club, please click here [link to your parent form] to complete the online form for parents.
Looking forward to partnering with you to facilitate the physical, intellectual, emotional and spiritual health and well-being of our precious daughters!
Rivkah Bloom & Esti Chazanow [your names]
************
If you missed the first email sent out on Friday, here is a recap: [paste the full text of Email 1 below this line]
Dear Parents of 7th Grade Girls,
B"H we have had an overwhelmingly positive response to the "Unplug to Recharge" initiative with so many parents and students signing up!
Just a reminder that today is the deadline to join.
Parents: If you have not yet done so, please click here [link to your parent form] to access the online form for parents.
Students: If any student is not in school today, please print this form, sign it, and send it to [your organizer email].
BOTH a parent and the student need to sign the commitments to be part of "The Club".
Alternate Phone options:
Many parents asked for alternatives to smartphones for their girls. Here is a list [link or attach your non-smartphone options list] of some possible phone options as well as the TAG office information.
As always, please let us know if you have any questions.
Looking forward to a wonderful year ahead,
Rivkah Bloom & Esti Chazanow [your names]
Dear 8th Grade Parents,
We are so grateful to be concluding the first incredible year of The Club! What began as a bold initiative in 7th grade has blossomed into a true movement – and we're thrilled to announce that The Club will be continuing into high school!
We are beyond proud that more than half the grade made it through the year without a smartphone or social media. Their strength, maturity, and commitment have been truly inspiring.
Today, we are presenting The Club – Year 2. We'll revisit the "why" behind the initiative, talk about the power of staying unplugged, and get them excited about this year's rewards, challenges, and community.
🎥 You can view the presentation here [link to your Year 2 presentation]
As we enter Year 2 of this journey, we warmly invite everyone to join – even if your daughter didn't participate in Year 1. It's never too late to unplug to recharge.
Year 2 will include continued encouragement, fun incentives, and a major highlight:
🎉 A grand trip to North Carolina for all Year 2 members in May 2026! 🎉
If you'd like your daughter to join The Club this year, please complete the Parent Commitment Form [link to your form] here. If you have any questions or want to connect, we're here for you.
Let's continue working together to support the physical, emotional, intellectual and spiritual well-being of our precious daughters. We'd love to hear from you! Please feel free to reach out to either of us with any feedback or suggestions on how we can make The Club: Year 2 even stronger. If you have ideas or would like to get involved, we're all ears!
If you feel your daughter would benefit from having a non-smartphone, we've put together a helpful list of recommended options. Some phones don't require any filters, while others may need to be TAGGED by the TAG office. You can view the list here: Non-Smartphone Options [link or see the Resources tab]
South Florida TAG Contact Info:
561-614-4686
info@tagsouthflorida.org
tagsouthflorida.org
With excitement for what's ahead,
Rivkah Bloom & Esti Chazanow [your names]
Dear 8th grade parents,
We hope you had an amazing Pesach.
"The Club" 2025-2026 commitment forms are due next week, May 2. The Club participants will enjoy a grand trip to North Carolina next year to enjoy white water rafting, high ropes, rock climbing, kayaking, mountain biking, and Paramount Carowinds, home of the Fury 325, North America's fastest and tallest giga coaster.
If you'd like your daughter to join The Club this year, please complete the Parent Commitment Form here: [link to your form]
We warmly invite everyone to join – even if your daughter didn't participate in Year 1. It's never too late to unplug to recharge.
Looking forward to a wonderful and fulfilling year,
Rivkah Bloom and Esti Chazanow [your names]
P.S. We are happy to answer any questions you may have.
Dear students and parents of rising 10th graders,
As we begin the third year of The Club, we are excited to welcome you at a stage in life where both personal growth and technology are rapidly evolving. This year we are building on our experience while recognizing that our girls are maturing and facing new challenges in an increasingly complex digital world. Our goal remains to guide them toward a healthier, more intentional relationship with technology while supporting their independence and development.
Members will have the opportunity to participate in a trip during the year, building connections and shared experience as a group. As a culminating incentive, all members who fully meet their commitment from May 22, 2026 to May 22, 2027 will earn a group trip to North Carolina at the end of the year.
We would love your daughter to join us on this journey, whether or not she has participated in The Club in previous years. Please review the important updates and changes below.
Our Mission
The Club was founded to help our students reclaim their time, their focus, and their peace of mind. While technology is a powerful tool, the current "always-on" culture of smartphones has created significant challenges that we are committed to addressing together:
The Club's mission is to redefine our relationship with technology. We aim to transform the mobile phone from a source of distraction into a high-functioning tool for communication and connection. To support our members, we offer two approved pathways for device management.
Note on Consistency: To maintain a unified environment, no other phones or custom arrangements are permitted (including "family" or "sibling" phones). The Club requires a standardized platform to ensure consistency across our entire membership.
Option 1: Minimalist Phones — "More Here. Less Elsewhere."
This selection is designed for those who want to eliminate "digital noise" at the source. Unlike smartphones, these devices are physically designed to be un-addictive. They are precision tools for communication that allow for a life lived entirely in the present. Some of these have touch screen typing. For our drivers, many of these phones include Waze.
Option 2: The Managed iPhone (kPhone)
For families who require the specific hardware and look of an Apple device, we offer the kPhone configuration. While permitted, this option carries a higher risk of "digital pull" because the hardware is still designed for high-engagement use.
kPhone uses Apple's device management system and does not slow the phone down, eavesdrop on conversations, or access private content — it controls the iPhone's functions. It does not interfere with iOS Screen Time, which parents can use as an extra layer of protection. kPhone support: 833-856-7437 / support@kphone.org, open 24/6.
WhatsApp: Important Update
WhatsApp has evolved from a simple messaging tool into a full-scale social media platform. Features like Status, Channels, and the upcoming integration of paid advertising create a source of digital distraction that pulls many users into hours of passive scrolling. Because our core mission is to protect the integrity of your focus and ensure a distraction-minimal environment, we are updating our policy: The Club will no longer allow personal WhatsApp accounts. All member communication, whether 1:1 or in groups, can take place over Messages, free from the social media features that undermine our goals.
Prohibited platforms: No other social media accounts or apps are permitted on any device (including phones, tablets, computers, or smartwatches) — including TikTok, Instagram, Snapchat, Facebook, X, Pinterest, BeReal, Discord, and WhatsApp.
FAQs
Q: Can I join if I had a smartphone/social media? A: Yes! The Club is a one-year commitment and anyone can join regardless of the past.
Q: How long is the commitment? A: One year, May 2026 – May 2027.
Q: How do I join? [Parent form link] · [Student form link]
Q: More questions? Join our Zoom information session [date, time, link].
Our goal is to help students foster self-regulation, focus, and genuine happiness. We believe this initiative will help our students create deep, meaningful relationships and develop a positive sense of self outside the confines of technology.
Please discuss the pros and cons of each of the phone options and choose the phone which works best for your family. We look forward to having your daughter join us,
Rivkah Bloom and Esti Chazanow [your names]
In order to install the kPhone system onto an iPhone, your Face ID/Passcode and Find My must be turned off. After the filter is installed you will be able to turn them back on. Please ensure that these settings are turned off BEFORE bringing/sending in your phone to be filtered or we will unfortunately not be able to filter your phone.
Please Note: You will need to remove all other filters in order for the kPhone system to be installed. Screen Time restrictions do not need to be turned off.
If your iPhone is updated to iOS 17.3 or later you will also need to turn off Stolen Device Protection. After the filter is installed you will be able to turn it back on. To check what iOS your iPhone is updated to: open the Settings app → tap General → tap About. If your iPhone is on iOS 17.3 or later, follow the Stolen Device Protection instructions below; if not, proceed to the Face ID/Passcode section.
Stolen Device Protection: Apple's guide
Open the Settings app → tap Face ID & Passcode (or Touch ID & Passcode), enter your passcode → scroll down and tap Stolen Device Protection → turn it off. If it's set to "Away from Familiar Locations" and you're not at home or work, or set to "Always," a Security Delay is required — tap Start Security Delay and follow the onscreen instructions.
Face ID/Passcode: Apple's guide
Open the Settings app → tap Face ID & Passcode (or Touch ID & Passcode), enter your passcode → scroll down and tap Turn Passcode Off.
Find My: Apple's guide
Open the Settings app → tap your name at the top → tap Find My → tap Find My iPhone, then tap to turn it off → enter your Apple ID password → tap Turn Off.
Questions? kPhone support: +1-833-856-7437 · support@kphone.org
Dear Parents,
Please see the following forms to sign up for The Club:
Students: [your student sign-up form link]
Parents: [your parent sign-up form link]
One presentation per year. The 7th and 8th grade decks are on Canva — copy each one and make your own version, updating dates, links, and school details. The 9th grade presentation is embedded slide-by-slide below; for the editable file, reach out via the WhatsApp support group (see the Contact tab).
The original launch presentation. Copy and make your own version — update the last 2 slides. Ideally presented by parents. In South Florida? We're happy to help present or provide support.
Open in Canva → CanvaThe Year 2 re-commitment presentation — revisits the "why," celebrates Year 1, and introduces the year's rewards and grand trip. Copy and adapt.
Open in Canva →The Club's logo and promo videos — for WhatsApp groups, parent presentations, and spreading the word.
Use on all WhatsApp chats and materials associated with The Club.
Created by Molly Schwartz, a 7th grader at Lubavitch Educational Center, Miami, who is part of The Club.
Watch video → Promo videoA student's-eye view of the first trip — great for parent WhatsApp groups.
Watch video → Promo videoBoth videos above combined into one — ideal for presentations.
Watch video →Everything The Club has actually done, year by year. The pattern that works: announce the grand trip at signup as the anchor incentive, add a mid-year trip to keep momentum, and sprinkle in small, visible perks at school so the whole grade sees Club membership being celebrated.
We're here to help you bring The Club to your community.
MUST unites parents to postpone the age at which children are allowed personal ownership of smart devices. When the mothers of a class join together, the peer pressure disappears — and kids thrive without the distractions and dangers of smart devices.
One mom steps up for her child's class. That's you.
Share the initiative — with everyone in, no child is "the only one."
Join the growing list of classes from schools around the world.
Doing a whole school? Appoint a School Coordinator, who appoints an Ambassador per class — Ambassadors take a short training and bring their class mothers on board.
Before presenting MUST to classes, watch the training — everything an Ambassador needs to know.
Watch the training → ▶ 2-minute introCurious before jumping into the training? A short overview of what MUST is and why it works.
Watch the overview →Reach out to MUST (contact below) to sign up as your class's Ambassador — you'll receive the training and ready-made materials for presenting the pact to the mothers in your class.
Share the initiative with the mothers in your class — when everyone is in, no child is "the only one," and the peer pressure disappears.
Once your class mothers are on board, contact MUST to make it official and add your class to the worldwide list.
Free and low-cost tools to manage devices your family already has.
Set daily screen-time limits, approve app downloads, see location, and lock a device remotely.
families.google.com/familylink →Built into every iPhone and iPad — set downtime, app limits, content filters, and communication limits. Requires Family Sharing setup, found in iOS Settings.
Tools like Circle Home Plus or your provider's app (e.g., Xfinity) filter ALL devices on your WiFi — including smart TVs and gaming consoles — and can set internet "bedtimes."
meetcircle.com → Frum familiesHelps families put filters on phones and computers. South Florida: 561-614-4686 · info@tagsouthflorida.org. Make an appointment — they'll set you up.
tagsouthflorida.com →A service that configures an iPhone via Apple's device management, limiting it to a basic set of apps. $10 install + $10/month. Sign up at kphone.org · support 833-856-7437 (24/6).
Spotify serves music videos you may not want; some games normalize violence or worse. Check Common Sense Media reviews before saying yes.
commonsensemedia.org →Standalone devices that give kids music, stories, and reading — without a screen or an internet rabbit hole.
Kosher music and radio on dedicated devices — the soundtrack without the smartphone.
Screen-free audio-story players kids control themselves — beloved by younger children.
Reading only, no apps — a library in their hands without the pull of everything else.
Fig Phone, Sunbeam (both with keyboard & Waze), Pom, The Light Phone, Punkt MP02, Kasher ViYasher, Pomegranate — phones for calling and texting without the pull of a smartphone.
Add a landline through your internet provider or Google Voice, or keep a basic flip phone kids can borrow when needed — it removes the "but I need a phone" argument.
Six practical rules from the presentation — small changes, big results.
Meals are sacred connection time. One basket, everyone in — parents too.
No devices after bedtime. Sleep is the single most impactful change you can make.
Haidt's core recommendation for teens — a basic phone for calls is enough.
First hour of the day, no screens — set the tone for focused, present living.
Put your phone away when talking to your child. They are watching you.
Don't make tech the battle that consumes your relationship. Be strategic, not reactive.
The research and reading behind all of this.
The definitive case for delaying smartphones and social media — and the collective-action solution both our programs are built on.
Why attention is collapsing — for adults too — and how to reclaim it.
Jonathan Haidt with Bari Weiss: "Smartphones Rewired Childhood — Here's How to Fix It."
Listen →The research on smartphones and kids — screen time, attention, mental health, and the legal verdicts — followed by practical solutions at home, in school, and as a community. Embedded slide-by-slide below; adapt freely for a parent evening.
Share these with parents and school administrators as proof of concept.
LEC's special 40-page summer edition features raising children in the digital age — see pages 31–37 of the magazine (opens as a flipbook on the LEC site).
Read the magazine → CrownHeights.info · June 2026The mothers of The Club at LEC share practical guidance for raising children in the smartphone age, from the LEC Community Magazine.
Summer 2026 Read article → COLlive · May 202632 Bais Chana Miami freshmen mark two years in The Club with the annual Grand Trip to North Carolina.
May 2026 Read article → Anash.org · November 2025Over half of the ninth grade at Beis Chana LEC pledges to live smartphone-free as The Club launches its high school chapter.
November 2025 Read article → COLlive · September 2024The Club grows beyond Miami — including a chapter at Bnos Menachem in Crown Heights adapted to its own community.
September 2024 Read article → COLlive · June 2024The original launch coverage of The Club at Lubavitch Educational Center, Miami.
May 2024 Read article →For parents & educators looking to implement The Club — join the group and ask away.
Join the group →📞 (929) 466-MUST (6878)
✉ mothersunite4kids@gmail.com
🌐 mothersunite4kids.org
🌐 MUST Crown Heights — must-ch.org
Yes, it is possible to get cool gifts that will excite your kids — no internet required. From kitchen enthusiasts to fashionistas, thrill seekers to inventors: pick their personality below.
This list is for recommendation purposes only — always vet products for your own family.